Wednesday, 9 February 2011

Research Methods

There are four main types of research methods that are used when creating a new music magazine. These are, primary, secondary, quantitive, and qualitive.

Primary

Primary research includes methods such as questionnaires, interviews, polls, survays, focus groups, email, text. phonecalls, social networking, and letters. This is research that finds out information first hand.

Secondary

Secondary research includes, internet, media theory books, industry and individuals websites, magazines, newspapers, and textual analysis. This type of research is where the information is found from other sources.

Quantitive

Quantitive research aims to look for patterns and trends in the results of methods, such as, questionnaires and survays.

Qualitive

Qualitive research aims to find out peoples opinions on subject matters. For example, in newpaper articles and focus groups.


When i do my research before creating my magazine, i am going to use questionnaires, magazines and interviews to find out the information i need. I could have used sources such as text books, but these would not give me the detailed information i am looking for.

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